Module / Topic: Salesforce
Browse Mergen content
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First-Responder Agency: CAD + Records Modernization on Salesforce + Azure
A regional first-responder agency modernized CAD + records management. Dispatch time down 32%; CJIS compliance maintained.
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Mobile MVNO: Customer Acquisition + Lifecycle on Marketing Cloud
A mobile MVNO built end-to-end customer-acquisition + lifecycle on Marketing Cloud. Cost per acquisition down 28%; churn down 14 points.
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Off-Price Retailer: Treasure-Hunt Commerce Cloud Implementation
An off-price retailer launched a Commerce Cloud experience preserving the in-store treasure-hunt feel online. Unique-visit-to-purchase rate up 34%.
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Beauty Brand: Marketing Cloud + Loyalty for Cross-Brand Engagement
A multi-brand beauty company unified loyalty + Marketing Cloud across 7 brands. Cross-brand purchase rate up 32%.
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Mergen Q4 2027 Newsletter — Year in Review + 2028 Roadmap
End-of-year wrap from Mergen — 2027 highlights, customer-program outcomes, and what’s coming in 2028.
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Mergen Promoted to Salesforce Summit Tier Partner
Mergen has been promoted to Salesforce Summit Tier Partner — the highest tier in the Salesforce Partner Program.
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Independent RIA Firm: Sales Cloud + Financial Services Cloud for Advisor Productivity
A Registered Investment Advisor with $14B AUM rolled out Sales Cloud + FSC for 240 advisors. AUM growth from existing clients up 21%.
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Webinar: ServiceNow + Salesforce + Microsoft — Tri-Platform Integration Patterns
Most enterprises run all three. Most don’t integrate them. This webinar covers the patterns that work for tri-platform integration.
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Webinar: Multi-Brand CDP Architecture — Identity Resolution at Scale
Multi-brand CDP deployments are the hardest customer-data-platform implementations. Patterns from CPG + retail deployments.
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Webinar: Industry Cloud — When to Use It, When to Skip It
Industry Cloud accelerates some deployments + slows others. This webinar covers the decision framework.