Browse Mergen content

Mergen has doubled EMEA headcount over the past 18 months, with the London delivery centre crossing 350 platform engineers.

Identity resolution patterns in Salesforce Data Cloud — from a multi-brand CPG and a B2B SaaS company’s production deployments.

A specialty apparel brand replatformed on Salesforce Commerce Cloud with headless front-end + unified OMS. Conversion up 32%; inventory accuracy 97%.

A wealth manager deployed Einstein Next-Best-Action across 3,400 advisors. AUM growth from existing clients up 14%; advisor satisfaction with tooling up 28 points.

An industrial-products manufacturer deployed Sales Cloud across 1,800 distributors with custom partner-portal flows. Distributor-quoted revenue up 18% in 2 quarters.

A specialty insurer rebuilt broker engagement on Salesforce Sales Cloud + Experience Cloud. Broker submission volume up 41% in year one.

A high-growth B2B SaaS company replaced 4 disconnected support tools with Salesforce Service Cloud. CSAT up 18 points; agent capacity up 32%.

A telecom carrier built a white-glove Service Cloud experience for its top-100 enterprise accounts with named technical-account managers and 24×7 dedicated escalation.

A B2B SaaS company built end-to-end Marketing Cloud journeys spanning trial signup → paid conversion → expansion. Trial-to-paid conversion up 28%.

A regional health plan deployed Marketing Cloud for member engagement on preventive-care campaigns. Annual wellness-visit completion up 23%.