Industry Tag: Technology
Browse Mergen content
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B2B SaaS: CSM Powering Customer-Success at Scale
A B2B SaaS company implemented ServiceNow CSM for proactive customer success. Health-score-driven interventions cut churn 38%.
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Tech Company: Global HR Shared Services on ServiceNow HRSD
A 28,000-employee tech company unified HR shared services across 14 countries on HRSD. HR ticket resolution accelerated 64%.
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B2B SaaS: Azure DevOps Pipelines for 240-Service Microservices Estate
A B2B SaaS company unified 240 microservices on Azure DevOps. Deployment frequency went from weekly to many-per-day; lead time for changes 78% shorter.
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SaaS Company: 30% Cloud Cost Reduction via FinOps Practice
A scaling SaaS company embedded a FinOps practice combining Mergen tooling and process. Cloud spend reduced 30% in 6 months without service degradation.
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B2B SaaS Co: Service Cloud Replacing 4 Disconnected Support Tools
A high-growth B2B SaaS company replaced 4 disconnected support tools with Salesforce Service Cloud. CSAT up 18 points; agent capacity up 32%.
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B2B SaaS: Marketing Cloud Journey Orchestration Across Trial → Paid → Expand
A B2B SaaS company built end-to-end Marketing Cloud journeys spanning trial signup → paid conversion → expansion. Trial-to-paid conversion up 28%.
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B2B SaaS: 28% Faster Sales Cycle with Salesforce Sales Cloud + Einstein
A high-growth B2B SaaS company replatformed CRM on Salesforce Sales Cloud + Einstein AI. Sales cycle compressed 28%, win rate up 14 points.